Simply Giving - Donate Toys Online to Australian Charities for Kids in Need

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Pro Bono Rates Simply Giving in Best Online Christmas Campaigns for 2014

18 Dec 2014

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Christmas is one of the most important periods in the NFP calendar as holiday campaigns often raise the most money. In the age of digital, NFP organisations must think outside the box. Digital marketing expert Richenda Vermeulen takes a look at which Christmas campaigns are making waves.

SimplyGiving - A digital toy drive

What is it?

SimplyGiving is an online toy drive that provides Christmas gifts to kids in need. The digital-born company partners up with other organisations by embedding themselves into the heart of a company’s website. They provide organisations a streamlined way to include a toy drive into their Christmas campaign, eliminating many of the logistical hassles of hosting your own toy drive.

Why is it effective?

The idea works because it leverages the credibility of its partners (like Vinnies). They create a branded webpage for their partners which has a short description of what the charity is doing. It also displays a progress bar to show how close they are to reaching their goals

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Thanks Stephanie from NSW for donating $20.00 worth of toys

Thanks Test from NSW for donating $1250.00 worth of toys

Thanks Benjamin from SA for donating $200.00 worth of toys

Thanks Bee Ting from NSW for donating $3000.00 worth of toys

Thanks Kylie from WA for donating $81.99 worth of toys, including a LEGO Classic Creative Party Box

Thanks Mary from NSW for donating $29.98 worth of toys, including a Swimways Toypedo Bandits

Thanks Jo from WA for donating $280.00 worth of toys

Thanks Jack from VIC for donating $100.00 worth of toys

Thanks Andrew from NSW for donating $30.99 worth of toys, including a Make It Real Glam Makeup Set

Thanks Kylie from WA for donating $101.99 worth of toys, including a LEGO City Police Station

Thanks Julie from SA for donating $150.00 worth of toys

Thanks Kylie from WA for donating $75.00 worth of toys

Thanks Shania from NSW for donating $113.43 worth of toys, including a Uno Dos

Thanks Peter from NSW for donating $10.49 worth of toys, including a Aerobie Sprint Frisbee 10 Inch Assorted

Thanks Lorraine from NSW for donating $30.99 worth of toys, including a Make It Real Glam Makeup Set

Thanks Peter from NSW for donating $17.49 worth of toys, including a LEGO Friends Pancake Shop

Thanks Heidi from QLD for donating $49.96 worth of toys, including a Gabbys Dollshouse Paint On Canvas With 3 Canvases & Paints

Thanks Mark from ACT for donating $20.00 worth of toys

Thanks Kylie from WA for donating $81.99 worth of toys, including a LEGO Classic Creative Party Box

Thanks Jenny from NSW for donating $17.49 worth of toys, including a LEGO Friends Pancake Shop